We're delighted to announce that Underdog has been appointed by The Mary Rose Trust to head their sponsorship strategy and sales. The...

British Superbikes team FHO Racing BMW has appointed Underdog Sports Marketing to develop their partnership and sponsorship strategy. As...

Who are the next generation of Messis and M'bappes when is comes to being brand ambassadors? This year has been a feast for football...

Is the World Cup in Qatar ethical?